Welcome To Builder Experience
The Builder Experience (Imagepoint) is the most valuable set of marketing tools builders, developers, architects and designers can have in their arsenal today. Designed to make your marketing efforts more efficient and effective, Builder Experience works to help educate your client by means of integrating interactive solutions. A more knowledgeable and educated client makes better informed decisions in a timelier manner in turn increasing sales and profits.
With an effective streamlined approach the Builder Experience offers award winning solutions that deliver results through:
- Photo-Realistic Architectural Renderings
- Interactive Material Selection Systems
- Animations and Video Production
- Collateral Marketing, Advertising and Web Campaigns
- Architectural Design Services
Why Use Builder Experience?
If a system could reduce your overhead costs or even your personal time overages would it not become a valued set of tools? For instance most builders can appreciate being in a situation where their marketing managers are required to coordinate all aspects of the marketing for a new project.
Often this coordination can involve several individual companies to complete the required tasks including:
- Architectural Design Firms (Product Design & Documentation)
- Web Design Firm for Online Programming
- Ad Agency for print collateral design & ad layouts
- Print Company for the final printing of the collateral material
- Visualization Company for renderings and illustrations.
Now imagine the time involved in coordinating this venture along with everyday tasks such as sales and marketing plan projections, brand awareness and product placement etc. The amount of hours collaborating with individual companies is one that can quickly add up.
So what can you do about it?
It’s simple. By integrating Builder Experience into your marketing you now can gain all of these services at the tip of your fingers. Collaboration simplifies immensely by only one company producing all of the work required. The marketing manager now simply selects the required products for the project and consults with only one point of contact. All other aspects of production, integration of certain features into online applications etc. become the responsibility of the Builder Experience.
Reduce model inventory, and increase pre-sales interest with less overhead and create overall brand recognition.
Increase customer interaction during the building process as well as confirm customer selections for both interior and exterior elements.
Imagine a client walking through the building project, interactively selecting materials, exploring both the interior and exterior amenities of the building all with the simple click of the mouse. Communicate design efficiently and effectively through total interaction.
Sample of the Builder Experience solution.
Builder Experience was utilized by Drumbo Developments to create a new marketing brand for their latest project - Aspen Hills. (www.aspenhillsbydrumbo.com) The media development package consisted of producing the design and development for 11 model homes, design a new branding and identity package including a new logo, print collateral, custom renderings and a complete online content management web site.
The client was looking for that complete solution as they grew tired of having to deal with a variety of companies to integrate one project. What was able to be provided to them was a complete turn-key solution from concept to design to overall market development and integration.
Over the years Builder Experience has been able to help numerous builders reduce the unnecessary overages that can occur within a project when multiple companies become involved. The BEX solution eliminates the downtime by utilizing all of its internal divisions.
